At the NamasDay Philly festival in West Chester, PA Andrew will be giving an all day intensive on the Business of Yoga, and we'll be hanging out at the conference all weekend. The class will cover tactics such as legally forming your yoga business, setting up your web presence, and taking credit cards - while also covering broader themes related to thinking about how you sell your services, your pricing strategy, and understanding how people make purchasing decisions.
This class will be geared toward independent instructors, studio owners and others thinking about starting a business in the yoga industry.